Have you read the new blog post I published yesterday titled..."Why You're Doing Video All Wrong"
If not, I highly recommend you do now.
Read the post here.
As marketers we're having to "up the game" in terms of EXPERIENCE for our website visitors.
Technology has gotten better.
...so users are expecting more.
Which is why if you run ANY type of online business at all...
..you NEED to invest in "exceptional".
What I mean by that is provide your website visitors, subscribers, readers, following, customers and potential customers not an average but EXCEPTIONAL experience.
This is why we wrote this blog post.
I want to show you ways to turn any video you create into an engaging, compelling piece of content, and increase your leads at the same time.
It's how we went from 196 leads per day to 977 with one simple tweak in our video.
With techniques like Playback Resume, Overlays (lead capture, CTA, share-gate), and a Controlled User Experience.
Mark my words...
Using these techniques will become the norm.
Just look at video consumption online.
The amount of video, time, and # of users consuming video is absolutely sky-rocketing.
By 2020, it's predicted that online video consumption will jump past TV (maybe sooner).
So as online Entrepreneurs, marketers and business owners we NEED to get online video "right".
NOW is the time to Stop Doing Video WRONG!
Watch the video at the post where we show you what we did and how you can take the make the same tweaks for ANY of your sites.
To your success, Matt Callen
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